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Redlands, Calif. – October 2017 – Lennar is excited to launch their Wi-Fi CERTIFIED™ home design and new elevated Everything’s Included® package at The Grove, their Redlands-based community. Prospective homeshoppers and community members are encouraged to come out and experience life in a new Lennar connected home, which now offers home automation.
“We’ve known that smart home features are popular and in demand among today’s savvy buyers,” said Tara Conklin, Vice President of Sales and Marketing for Lennar Inland, “Which is why we are thrilled to now offer it in our newly enhanced Everything’s Included® program, along with other stylish and valuable features, all at no additional cost!”
Lennar is the first builder to offer Wi-Fi CERTIFIED™ homes, which meet the standards for strong, consistent connectivity throughout the entire home set by the Wi-Fi alliance, a global network. The process for creating these homes starts from the design process, where a series of commercial-strength Ruckus Unleashed access points are mapped throughout the home and then built in during the construction process. The result is reliable coverage throughout every square foot of the home.
Adding to the significant value that Lennar’s Everything’s Included® approach to homebuilding already offers — such as beautiful granite or quartz countertops, upgraded cabinetry and stainless steel appliances – buyers will now also receive a wide range of smart products from top manufacturers at no additional cost. These include smart climate control from Honeywell’s programmable thermostats, home security with the Ring Video Doorbell, reliable lighting control straight from your smart phone from Lutron, wireless music with a Sonos speaker, connectivity through Amazon’s Alexa, hands free front door locks from your smart phone from Baldwin and Kwikset, commercial strength Wi-Fi from Ruckus and seamless integrated control with Samsung SmartThings.
The Grove is an upscale community of new single-family homes that are now selling. It offers four distinctive floorplans with sizes that range approximately from 1,940 to 3,162 square feet. Lennar’s innovative Next Gen® – The Home Within A Home® floorplan is offered there, which feature an attached suite that has its own entrance, living room, bedroom, bathroom and kitchenette in addition to the main home. Prices in this community start from the mid $400,000s.
Visit the The Grove Welcome Home Center at 2025 Citron Court or schedule your tour by calling (855) 325-8478 and come experience the latest in home automation technology.
For more information, visit www.lennar.com/inlandempire.
With hundreds of communities nationwide and homes designed for first-time, move-up and luxury homebuyers, Lennar has grown to become one of the nation’s leading and most respected homebuilders. Lennar has a longstanding history of building homes of enduring quality in only the most well planned and desirable locations throughout the country.
New Forsyth Plan Opens for Touring on October 21
Earlier this year, Lennar Atlanta, a division of Lennar (NYSE:LEN), the second-largest residential builder in the U.S., launched The Gardens of Harmony in Canton (Cherokee County). This beautiful neighborhood, adjacent to the successful Harmony on the Lakes community, includes 140 ranch and two-story homes, starting from the $270s.
On Saturday, October 21 from 11AM-5PM, The Gardens of Harmony will host a Model Grand Opening featuring the beautifully-decorated Forsyth model home. Lennar Atlanta’s new home specialists will on hand to answer any questions, and as part of the model grand opening celebration, a BBQ lunch will be served and visitors can register for a chance to win a YETI Tundra cooler.
The Forsyth
The Forsyth is one of Lennar Atlanta’s newest family plans. The spacious home (2,769 sq. ft.) offers a bright island kitchen that overlooks the breakfast area and large family room. The formal living room is great for entertaining or may be turned into a stylish private study. Four bedrooms including a peaceful owner’s suite with spa-like master bath, as well as a generous loft and a convenient second-floor laundry room can be found upstairs.
The Interior Partners designed the warm and welcoming model home. “We went for a vintage industrial vibe to highlight the great Forsyth floorplan,” says Cindi MacPherson, partner with the renowned interior design firm. “Our color palette is quite neutral, with warm taupes and greys, and we have incorporated a lot of texture to create that elegant organic feeling that speaks of style and comfort.”
Amenity-rich, welcoming neighborhood
The Gardens of Harmony is perfect for today’s active families with its winding sidewalks and wonderful community amenities, including a clubhouse, swimming pool with sundeck, covered pavilion with picnic tables, two bocce ball courts, four pickle ball courts, a tennis court and a mulch walking trail. In addition, homeowners will have access to all the outstanding amenities available in Harmony on the Lakes next door.
To learn more about the beautiful new homes in The Gardens of Harmony, please visit lennar.com or call 404.931-7462.
The number of internet-connected homes with smart home products have increased compared to last year. This includes voice-activated devices which often influence additional home automation purchases. Aaron Baar breaks down the numbers in this new article via MediaPost. Visit Lennar.com/EI to learn more about the Connected Home by Lennar, the first Wi-Fi CERTIFIED™ Home Design that keeps you connected to the most desirable technology brand devices, all of which are included with your new Lennar home.
Though still relatively minor in terms of overall penetration, home automation is catching on with consumers.
According to research from The NPD Group, 15% of American households with internet own a home automation device, up from 10% in April 2016. Dollar sales meanwhile, are up 43%, led by growth in security and monitoring devices, and strong gains in video doorbells (up 123%) and smart lighting (up 83%).
The gateway to home automation, it seems, is through voice-activated wireless speakers (of which ownership has tripled in the past year). More than a third (36%) of smart home device owners have a voice-activated speaker and more than half (57%) of Google Home owners said they bought their first home automation product after owning a speaker. (The same holds true for 48% of Amazon Echo owners.)
Not surprisingly, younger consumers are most likely to own voice-activated wireless speakers and a home automation device. However, 11% of consumers 35-54 have a voice-enabled speaker (up from 7% last year; ownership among those 55+ grew to 6% from 1% in 2016).
“The voice-enabled speaker market is expanding quickly,” said Ben Arnold, executive director and industry analyst for The NPD Group, in a statement. “As sales of these devices continue to grow, and more voice-enabled applications are developed, the use case for intelligent voice speakers, particularly as it relates to home automation devices, will continue to expand.”
Source: Consumers Showing Affinity For Smart Home Products 10/13/2017
