This article from U.S. News highlights the results of a recent Rent.com survey of 1,000 U.S. renters ages 18 to 34, outlining six of the most important things the millennial generation is looking for when they choose a city to call home.
According to the survey, nearly half of the Generation Y respondents said they moved to a different city than the one they grew up in – but what are they looking for in those cities, exactly?
The majority of this generation is just starting careers, making job availability in a city key. Of those surveyed who moved to a new city, greater job potential was the No. 1 driver. However, a high number of job openings may not be enough. More millennials are entrepreneurs than any other generation, and many don’t seek the traditional 9-to-5 positions their parents held. Instead of gravitating toward corporations, many seek jobs in smaller, more progressive companies.
Many millennials desire to live within walking distance of restaurants, bars, shops and concert venues; in fact, 18 percent of survey respondents choose their neighborhood based on how close they are to arts and entertainment.
Other important factors include safety, proximity to work, and a diverse, eclectic mix of people and opportunities.
