Lennar Resource Center

Developer Hosted Hundreds of Realtors and Brokers at June 1^st Exclusive Launch Events

MIAMI – June 6, 2016 – Lennar hosted two exclusive events on June 1^ST to launch their newest loyalty program for brokers and realtors, “Lennar Loyalty.” More than 200 realtors from Miami-Dade, Broward and Palm Beach Counties enjoyed specialty cocktails, hors d’oeuvres, music, entertainment, special giveaways and surprises.

Lennar’s Southeast Florida Division President Carlos Gonzalez and Director of Sales Frank Fernandez unveiled the “Lennar Loyalty” program in a special presentation for the event attendees.

“We want our dedicated and loyal realtors to make more money now,” said Carlos Gonzalez, Lennar’s Southeast Florida Division President.  “We invite every realtor to take advantage of Lennar Loyalty’s unprecedented incentives and benefits including escalating commissions, gifts, impressive bonuses, invites to exclusive events and much more.”

The Miami-Dade County event was held in the evening at the Welcome Home Center for Lennar’s new master-planned community in Doral, Park Central, while the Broward County event was held in the afternoon at the Welcome Home Center for MiraLago, another one of Lennar’s luxury, resort-style community in Parkland.

The “Lennar Loyalty” program features a membership with an incrementally increased new commission structure for realtors and brokers, as well as a Platinum membership offering bonuses and additional incentives to realtor offices and realtors for high-volume producing real estate agents and offices. Realtors and brokers interested in becoming a “Lennar Loyalty” member, please register at LennarLoyalty.com.

About Lennar:

Lennar Corporation, founded in 1954, is headquartered in Miami and is one of the nation’s leading builders of quality homes for all generations. Lennar is South Florida’s #1 Homebuilder, based on home closings with new home-buyers.